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Yearbook of Experts® member profiles
 Jennifer Beever -- B2B Chief Marketing Officer for Hire
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About: Jennifer Beever is the original 'CMO for Hire' who drives marketing results for clients through both traditional and online marketing. Jennifer and her team have planned and launched strategic marketing campaigns for B2B companies, with particular emphasis on digital marketing since 1998. Jennifer received the Inbound Marketing Certified Professional (IMCP) with Honors Distinction, which only 1...
 

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Blog Posts
 Date HeadlineParticipant Name
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08/09/2023
6 More Tips to Increase Your B2B Webinar Registrations (Case Study, Part 2 of 2) Jeanne S. Jennings -- Author - The Email Marketing Kit
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08/02/2023
6 Tips to Increase Your B2B Webinar Registrations (Case Study, Part 1 of 2) Jeanne S. Jennings -- Author - The Email Marketing Kit
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07/18/2023
Testing Personalization, Take 4 (A Case Study) Jeanne S. Jennings -- Author - The Email Marketing Kit
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07/12/2023
Why Open Rate isn't a Good Key Performance Indicator for Subject Line Tests Jeanne S. Jennings -- Author - The Email Marketing Kit
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07/07/2023
Why Open Rate isn’t a Good Key Performance Indicator for Subject Line Tests Jeanne S. Jennings -- Author - The Email Marketing Kit
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06/27/2023
Testing Your Header or Preview Pane View [A Case Study] Jeanne S. Jennings -- Author - The Email Marketing Kit
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03/28/2023
Case Study: Optimizing to Avoid Analysis Paralysis Jeanne S. Jennings -- Author - The Email Marketing Kit
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03/08/2023
AI and Email: Subject Lines and Preheader Text, Part 1 Jeanne S. Jennings -- Author - The Email Marketing Kit
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03/07/2023
Testing Personalization, Take 3 [Case Study] Jeanne S. Jennings -- Author - The Email Marketing Kit
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02/21/2023
Is Image Blocking Still an Issue in 2023? [Case Study] Jeanne S. Jennings -- Author - The Email Marketing Kit




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